Dr. Ainslee Erhard was a member of the RTG 2654 Sustainable Food Systems from 2021-2024. The information on this site reflects the status at the point of leaving the RTG.

Occupation after leaving the RTG 2654 Sustainable Food Systems

Postdoctoral researcher at Aarhus University in Denmark


Name

Ainslee Erhard


Field of Research at the RTG

Subproject C2 Economics of new food trends (Prof. Boztug)


Research Interests

Consumer behavior
Choice architecture
Plant-based consumption

Education


  • 08/2018 - 09/2020: MSc in Food Innovation and Health, University of Copenhagen, Denmark. Thesis: Acceptance of Insect Foods Amongst Danish Children
  • 01/2014 - 12/2014: Bachelor of Science in Nursing, University of Connecticut, U.S.A.
  • 08/2009 - 05/2013: Bachelor of Arts in Psychology, University of Connecticut, U.S.A.



Professional Experience


  • 06/2015 - 01/2017: Registered Nurse, Massachusetts, U.S.A.



Publications


  • Jahn, S., Guhl, D. & Erhard, A. (2024). Substitution patterns and price response for plant- based meat alternatives, Proceedings of the National Academy of Sciences of the United States of America, 121, 50. DOI
  • Lemken, D., Erhard, A. & Wahnschafft, S. (2024). A choice architect’s guide to the (autonomous) galaxy: a systematic scoping review of nudge intrusiveness in food choices. Humanities & Social Science Communications, 11, 1030. DOI
  • Erhard, A., Jahn, S., & Boztug, Y. (2024). Tasty or sustainable? Goal conflict in plant-based food choice. Food Quality and Preference, 120, 105237. DOI
  • Erhard, A., Boztuğ, Y., & Lemken, D. (2023). How do defaults and framing influence food choice? An intervention aimed at promoting plant-based choice in online menus. Appetite, 190, 107005. DOI
  • Erhard, A., Silva, M. Á., Damsbo-Svendsen, M., Karpantschof, B. M., Sørensen, H., & Frøst, M. B. (2022). Acceptance of Insect Foods Among Danish Children: Effects of Information Provision, Food Neophobia, Disgust Sensitivity, and Species on Willingness to Try. Food Quality and Preference, 104, 104713. DOI
  • Erhard, A., Chin, E. R., Chomak, E. R., Erlendsdottir, E. Y., Perez-Cueto, F. J. A., & Orlien, V. (2020). Exploratory study on purchase intention of vitamin D fortified drinks in Denmark, Iceland, and the UK. International Journal of Gastronomy and Food Science, 22, 100242. DOI



Conferences


  • 08/2021 Abstract accepted. “Acceptance of Insect Foods Amongst Danish Children is positively affected by information about their sustainability benefits, not by information about taste or nutrition.” At 14th Pangborn Sensory Science Symposium: Vancouver, Canada



Languages


  • English (Native speaker)
  • German (Intermediate)
  • Danish (Basic)